Chris Pfaff moderated the Grand Finale/Plenary session – ‘Driving Audience Engagement with Interactive Streaming’ – at the TV of Tomorrow Show at the General’s Residence, at Fort Mason, San Francisco on Thursday, October 13, 2022.

Speakers included:

• Tom Link, MuxIP
• Evo Heyning, PlayableAgency
• Pip Brignall, The Round
• Gregor Landwehr, Contentflow       

Chris Pfaff moderated the Streaming Media Connect virtual panel – Connected TV Advertising: The Holy Grail?’ – produced by Streaming Media Magazine, on Tuesday, February 15, 2022, featuring the following speakers:

• Kumar Subramanian, CEO,MediaMelon
• Jessica Masters, director of East Coast sales,Roku
• Aulden Kaye, director of advertising partnerships,Philo
• Tal Chalozin, CTO/co-founder, Innovid

You can watch the full panel at:

ABOUT ‘CONNECTED TV ADVERTISING: THE HOLY GRAIL?’

OTT’s hottest new monetization strategy is CTV. It’s got everything: better reach, increased engagement, improved attribution, and unparalleled targeting. We examine how brands and OTT services can work hand-in-hand to provide the best viewing experience for consumers while delivering the most bang for the buck for advertisers.

Jessica Masters, Roku

Tal Chalozin, Innovier

Alden Kaye, Philo

Kumar Subramanian, MediaMelon