On Wednesday, December 3, 2025, Chris Pfaff moderated the ‘Streaming and Beyond: The Future of TV Sports’ panel at the TV of Tomorrow Show NYC at Hudson Commons in Manhattan.

The conversation ran from FAST channels for niche sports to gamification of sports on TV, and AI personalization for viewers.

The expert panel consisted of:

•    Cathy Rasenberger, President, Free Live Sports
•    Christy Tanner, Chair, Swerve TV
•    Matt Felder, VP of Ad Sales, Fubo
•    Pete Scott, Chief Strategy Officer, Play Anywhere
•    Rob Bocchicchio, President, Centriply

STREAMING AND BEYOND: THE FUTURE OF TV SPORTS

Live-streaming sports is a global market that is valued at $32.4 billion and is projected to reach more than $100 billion by 2033. As live sports shifts to direct-to-consumer platforms, engagement matters more than ever, with AI and data shaping the experience. The gamification of sports is upon us, and features ranging from alt-casts to multi-view to real-time personalization will drive greater monetization of sports content, increasing fan engagement. This panel will discuss the production of a brave new world for sports content.

Chris Pfaff moderated an expert panel – ‘Driving Audience Engagement with Interactive Streaming’ – at the TV of Tomorrow Show at Fort Mason, in San Francisco, on May 25, 2023, with Evo Heyning, from RealityCraft; Tom Link, from MuxIP, and Adam Dornbusch, from EnTribe.

You can listen to the full session at:

https://soundcloud.com/chris-pfaff-1/tvotsf2023-driving-audience-engagement?si=bc23c4e854aa4fb0b62ff0017c6695ca&utm_source=clipboard&utm_medium=text&utm_campaign=social_sharing

Jerimiah Hamon, chief scientist of Firstlight Media, one of the leading data science figures in the OTT industry, conducted a one-on-one fireside chat with Chris Pfaff – ‘Your Data or Your Gut?’ – at the TVOT Live! Spring 2021 edition on April 27, 2021. Hamon discussed his views on what data science brings to the business of building an effective and engaging OTT offering. How predictive analytics can deliver a superior experience.

You can watch the full panel at: https://youtu.be/STpbnjxNsVE

Chris Pfaff (left) and Jerimiah Hamon (right)

ABOUT ‘YOUR DATA OR YOUR GUT?’

Media and entertainment executives have a long history of “knowing” what sells, but nowadays are gut feelings enough of a foundation for a winning business strategy? As more and more choices vie for consumers’ attention and loyalty, can the content industry really leave subscribers’ viewing choices to chance?  Jerimiah Hamon, Chief Scientist at Firstlight Media, is a computational mathematician with a background in military intelligence, healthcare and medical research, and now consumer behavior and entertainment. He is expert at correlating and automating the links between stimuli and viewer responses to enable more precise targeting of video content. In this wide ranging conversation with  Chris Pfaff, CEO of Chris Pfaff Tech Media, Jerimiah will lift the veil that surrounds data science, explaining: the top misconceptions executives have about data; the pillars of a successful data strategy; and the advanced psychographics that are making data more accurate than ever.