Chris Pfaff moderated the Streaming Media Connect virtual panel – Connected TV Advertising: The Holy Grail?’ – produced by Streaming Media Magazine, on Tuesday, February 15, 2022, featuring the following speakers:

• Kumar Subramanian, CEO,MediaMelon
• Jessica Masters, director of East Coast sales,Roku
• Aulden Kaye, director of advertising partnerships,Philo
• Tal Chalozin, CTO/co-founder, Innovid

You can watch the full panel at:

ABOUT ‘CONNECTED TV ADVERTISING: THE HOLY GRAIL?’

OTT’s hottest new monetization strategy is CTV. It’s got everything: better reach, increased engagement, improved attribution, and unparalleled targeting. We examine how brands and OTT services can work hand-in-hand to provide the best viewing experience for consumers while delivering the most bang for the buck for advertisers.

Jessica Masters, Roku

Tal Chalozin, Innovier

Alden Kaye, Philo

Kumar Subramanian, MediaMelon

Chris Pfaff moderated the ‘Live Events in the ‘New Normal’ panel at the Streaming Media Magazine Connect event, on Thursday, August 26, 2021, with Bonnie Comley, CEO/founder of BroadwayHD; Fabrice Sergent, managing partner of Bandsintown Group, and Jordan Gremli, VP, artist development at DICE.

The panel discussed the return of live events to venues across the globe, yet the virtual live market – music, theater, dance – has been alive and well since the start of the pandemic, and will likely evolve into a hybrid model for venue owners, artists, promoters, and audiences.

You can watch the full panel at: https://www.youtube.com/watch?v=cWq7bHRTeYo&t=22s

Bonnie Comley (upper left), Chris Pfaff (upper middle), Jordan Gremli (upper right), Eric Schumacher-Rasmussen (bottom left), Fabrice Sergent (bottom right)