On Wednesday, December 3, 2025, Chris Pfaff moderated the ‘Streaming and Beyond: The Future of TV Sports’ panel at the TV of Tomorrow Show NYC at Hudson Commons in Manhattan.

The conversation ran from FAST channels for niche sports to gamification of sports on TV, and AI personalization for viewers.

The expert panel consisted of:

•    Cathy Rasenberger, President, Free Live Sports
•    Christy Tanner, Chair, Swerve TV
•    Matt Felder, VP of Ad Sales, Fubo
•    Pete Scott, Chief Strategy Officer, Play Anywhere
•    Rob Bocchicchio, President, Centriply

STREAMING AND BEYOND: THE FUTURE OF TV SPORTS

Live-streaming sports is a global market that is valued at $32.4 billion and is projected to reach more than $100 billion by 2033. As live sports shifts to direct-to-consumer platforms, engagement matters more than ever, with AI and data shaping the experience. The gamification of sports is upon us, and features ranging from alt-casts to multi-view to real-time personalization will drive greater monetization of sports content, increasing fan engagement. This panel will discuss the production of a brave new world for sports content.

On Tuesday, October 21, 2025, Chris Pfaff moderated the ‘Future of Fan Engagement with AI’ panel at the 2025 Upside U.S. Sports Tech Summit at Amerant Bank Arena in Sunrise, FL (the home of the two-time defending Stanley Cup champs, the Florida Panthers).

The session discussed tailoring content and experiences for individual fans and AI-powered fan engagement and training tools, and featured:

* Bill Chapman, Emmy® Award-winning live director and producer, Warner Bros. Discovery
* Pawl Osterreicher, co-founder and CEO, Respo.Vision
* André Antonelli, CEO, Machina Sports
* Steven Lund, head of sales, Cerbrec
* Robert Hull, CFO, Panini America

You can watch the full session at:

https://youtu.be/UTd6RCEIw94?feature=shared

ABOUT THE 2025 UPSIDE U.S. SPORTS TECH SUMMIT

The Sports Tech Conference, produced by Upside Global, features leading sports medicine, sports science, sports training, sports engagement, and sports management professionals in an all-day event that includes leagues (NHL, NBA, NWSL, NCAA), teams (Minnesota Timberwolves, New York Knicks, Miami Heat, New York Liberty, Florida Panthers), schools (Florida Atlantic University, FIU, University of Miami), as well as leading venture capitalists (SeventySix Capital, Courtside VC, Wildcard Ventures, Cartan Capital, Stadia Ventures, Causeway Media Partners, Relay Ventures), and leading sports tech firms (Machina Sports, Vert Sports, Kinvent, Winback).

Chris Pfaff moderated the ‘Now It’s Personal: AI and Streaming Personalization’ panel at the virtual Streaming Media Connect conference, on Tuesday, August 20, 2024. The expert panel featured Chris Regina, CCO, TCL; Shobana Radhakrishnan, sr. dir., engineering, GoogleTV, Arash Pendari, founder/creative director, Vionlabs AB. and Alex Gruber, chief product officer, Deltatre.

You can watch the full session at: https://www.youtube.com/watch?v=_RvJ4JUPhIY&list=PLcSb1s2U3uyA8AMciRoww3BTj6QwoOQII&index=4&t=503s

‘NOW IT’S PERSONAL: AI AND STREAMING PERSONALIZATION’

Many of the ways AI is poised to alter the streaming ecosystem happen behind the scenes, involving the streamlining of workflows or the automation of repetitive production or delivery tasks. But AI also has the potential to transform viewing experiences, making them more personal and immersive. The panel explores what’s possible and what’s probable and how we can expect to see AI’s real-world impact on streaming experiences take shape in the months and years to come.