Chris Pfaff moderated the tech track session ‘Immersive Sound: How to Create Powerful Experiences’ on Thursday, March 13th from 11:30-12:30 pm in Salon K of the Hilton Austin Downtown with some of the industry’s leading next-gen audio experts, including Google’s Jani Huoponen, group product manager for immersive audio, Mirko Vogel, general manager, Canada, for Vaudeville Sound Group, and Sylvana Levy, founder of SLX Group.
Jani Huoponen detailed the development of Eclipsa, the audio format born out of the Open Media Alliance’s Immersive Audio Models & Formats (IAMF) specification for next-generation immersive audio.
Mirko Vogel detailed Vaudeville Sound Group’s approach to immersive audio for a range of media formats.
Sylvana Levy discussed producing immersive audio for experiential installations.
You can watch the entire session at:
https://www.youtube.com/watch?v=y2g1VBkO29k
SXSW 2025 PANEL
IMMERSIVE SOUND: HOW TO CREATE POWERFUL EXPERIENCES
Immersive sound enables unparalleled connections between users and enhances experiences. A new generation of immersive sound technology includes sound objects, which are multichannel sound files captured and designed with specific techniques. These 3D sound environments complement visual experiences with immersive, or spatial, audio that enhances a wide range of industry products and services, including virtual and augmented reality, auditory healing for healthcare, architecture design, automotive design, media, entertainment, and many others.
